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Business export training underway at Port of Caddo-Bossier

The New Orleans-based Louisiana District Export Council will hold two days of training beginning Tuesday for Louisiana businesspeople who want to export their company’s products or services and build business outside the U.S.

Eight speakers are delivering a series of workshops at the Port of Caddo-Bossier designed to help Louisiana firms develop an export initiative and refine international trade strategies, according to program coordinator Marisol Canedo. It’s the first time the Louisiana export training program has been offered in Shreveport. Canedo says it’s meant to be an overview.

“You’ve got many countries. You’ve got many products. This is not one that’s on a specific country, or a specific product or service. This is generalized information across the board,” Canedo said.

Louisiana’s exports topped $65 billion in 2014, marking the sixth consecutive year of export growth for the state. Petroleum and coal are the state’s leading exports, according to federal data. Canedo says the Commerce Department has a number of resources to help small businesses develop an export strategy. She says small firms are often the most nimble and able to be successful in global trade.

“Sometimes, small- to medium-sized companies work just as well as major corporations because they don’t have the bottleneck or the processing to have to go through because the decision makers are the owners of the company,” Canedo said.

The Louisiana Export Training Program will be held Tuesday, May 12, and Wednesday, May 13, from 8:30 a.m. to 4:30 p.m. at the Port of Caddo-Bossier’s Regional Commerce Center.

Chuck Smith brings more than 30 years' broadcast and media experience to Red River Radio. He began his career as a radio news reporter and transitioned to television journalism and newsmagazine production. Chuck studied mass communications at Southern Arkansas University in Magnolia and motion picture / television production at the University of California at Los Angeles. He has also taught writing for television at York Technical College in Rock Hill, South Carolina and video / film production at Centenary College of Louisiana, Shreveport.