Jim Zarroli

Nicole Kotovos was searching for a way to start a new life when the idea struck her: She would go to her ancestral homeland of Greece and open an American-style bakery cafe. She would bring the cupcake fad to Athens.

What she didn't figure on was the historic downturn in the Greek economy.

The former New York TV producer arrived in 2008, just as the country's debt-mired economy was falling into a deep recession it still hasn't emerged from.

When the economic crisis erupted in Greece and the bottom fell out of the domestic wine market, the Kir-Yianni vineyard outside picturesque Naoussa decided to adapt. Like other wineries in Greece, it has increasingly tapped the export market, successfully marketing and selling wine in Europe, the United States and even China.

"If you ask me, this crisis has been good for us," says Stellios Boutaris, the son of the company's founder. "It's going to make us stronger."

Greece is in the fifth year of a painful recession, and it doesn't look like it's going to end anytime soon. One big problem the country faces is a shortage of strong companies that know how to compete on the world market. And nowhere is this more painfully apparent than in the challenges faced by the country's olive oil business.

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STEVE INSKEEP, HOST:

NPR's business news starts with a boost for the euro.

(SOUNDBITE OF MUSIC)

INSKEEP: Opponents of the European currency have been dealt a big setback in the Netherlands. The center-right Liberal Party, which favors remaining in the eurozone, won the most seats in yesterday's parliamentary elections.

NPR's Jim Zarroli reports.

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MELISSA BLOCK, HOST:

It's ALL THINGS CONSIDERED from NPR News. I'm Melissa Block. Federal Reserve Chairman Ben Bernanke made it about as clear as he could today he favors additional steps to stimulate the economy. But he stopped short of saying when the Fed might take action. Bernanke spoke at an economic conference in Jackson Hole, Wyoming. And as NPR's Jim Zarroli reports, he spent much of his time defending the steps the Fed has already taken to address the weak economy.